Fighting with suits over children's health
One side effect of opening Pandora's box to the food dye industry, is unravelling all of the ways in which the industry gets their way. One way is hiring lobbyists to go to the government, communicate with legislators, write propaganda, send out press releases, and overall just manipulate pieces of the puzzle that may eventually effect their bottom line. They must make a lot of money advertising to children if they will go to such great lengths to deter the bill that may not allow them to anymore. To catch you up, dear reader, a bill was introduced almost 10 years ago meant to curb the obesity epidemic. This kind of bill has been in place in Quebec since 1980. The lobbying industry squashed the bill, see here: Intense Lobbying squashes bill There are plans to return to the bill, but the industry has taken it under their wing as their pet project, and have written their own version they're hoping to push on legislators. See this article by FHCP, Canada's la...
